Best Chatbot Builders: In the era of personalized marketing, chatbots have emerged as one of the only platforms capable of providing a true one-to-one encounter between businesses and their customers.

However, like with every contemporary competitive advantage, chatbots have been saturated, significantly limiting their efficacy.

This does not stop the majority of the marketing business from fawning over the fanciful concept of AI fooling consumers into believing they were speaking to a human when they should be asking what issues can chatbots address that other solutions cannot or cannot accomplish as well.